About us

At Opt Out Advertising, we are committed to ensure a privacy-safe environment for both advertisers and agencies alike.

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The advertising industry is changing — and we are leading the way.

We are effective and privacy-friendly

We provide privacy-first, consentless advertising solutions that help publishers monetize their content and advertisers reach their full audience—without relying on personal data, cookies, or tracking. Our cutting-edge technology ensures compliance with GDPR, ePrivacy, and evolving digital regulations, making us the world’s first fully compliant privacy-first advertising ecosystem.

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Redefining Digital Advertising with Privacy-First Solutions

Privacy-safe sight

At Opt Out Advertising, we are committed to protecting user privacy while ensuring effective advertising. Our technology is built on a foundation of zero personal data collection, meaning that we do not use cookies or store user data for tracking purposes.

Instead, we leverage contextual intelligence and real-time page analysis to serve relevant ads—without invading user privacy. This guarantees a secure and ethical ad experience, aligning with growing user expectations and privacy laws.

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In today’s evolving digital landscape, compliance with privacy regulations is not optional—it’s essential. We ensure that all advertising activities on our platform fully adhere to ePrivacy Directive – supporting consentless advertising while remaining compliant with European digital laws.

We work closely with privacy experts and legal teams to stay ahead of regulatory changes, ensuring that both publishers and advertisers can confidently operate without legal risks.

Effective finish-line

Eliminating personal tracking doesn’t mean sacrificing performance or efficiency. Our proprietary technology ensures that ads remain relevant and impactful by Enabling contextual targeting based on keywords, page topics, sentiment analysis, and even external factors like weather or current events.

This approach allows advertisers to engage their full audience—including those who refuse tracking—while ensuring that publishers maintain high ad revenue.

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The Future of Digital Advertising is Privacy-First

Empowering publishers and advertisers with privacy-safe, consentless solutions that drive revenue and engagement—without compromising user trust.

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What Makes Us Different?

100% Privacy-compliant & Future-proof — no cookies, no tracking, no personal data collection. Fully compliant with GDPR, ePrivacy, and digital services regulations. A sustainable, ethical approach to advertising in a privacy-first world.

Maximizing Revenue for Publishers — unlocks 20% more revenue from consentless inventory, works with Display, Video, CTV, and In-App ads. Also we help Advertisers reach the full audience — providing access to premium publishers and brand-safe inventory.

Exciting news!

Unlock the full potential of your audience today!

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No more words, our clients will speak for us

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Manager Partner Network at DPG Media

We aim to optimally monetize the inventory of our Publishing Partners, including the non-consent inventory. Thanks to our collaboration with Opt Out Advertising, we can benefit from their expertise in this niche. Simultaneously, we offer advertisers with a specific interest in this type of inventory a brand-safe network of quality domains. This partnership is a strong complement to our existing services.

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MD Advertising at Immediate Media

Our partnership with Opt Out Advertising marks a significant milestone in our evolution, providing advertisers with another way to connect with even more consumers in our market-leading, deeply trusted, brand-safe, and highly contextual environments. By integrating Opt Out Advertising's technology across our diverse range of titles, we reaffirm our commitment to innovation and privacy in ad delivery.

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Director of Advertising Technology at XITE

To safeguard the privacy of our viewers, but also to achieve maximum and relevant reach for the advertisers, Opt Out Advertising helps us implement the right adserving strategy to continue serving both sides of the consent spectrum. The group that does not agree to share personal data no longer needs to be excluded from (relevant) ads. 

Contact us

Whether you are a publisher, an agency, an advertiser, or simply interested in consentless advertising, we are here to help.

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